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Crayola Funboxing

Challenge

Crayola needed a quick turnaround on a campaign to promote a wide range of featured products. 

Insight

For a lot of us, the most exciting part about getting a new toy is opening that puppy up. 

Idea 

Deviating from traditional advertising methods and pulling inspo from the popular "Unboxing" trend, we wrote, pitched, and produced a web series called Crayola Funboxing - unboxing with a twist.  

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Funboxing Case Study

Copywriter: Chris Rosenbalm | Art Director: Pete Bregman | Content: Flint & Steel

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